PRE-ORDER
500 €
How we make seniors physically and socially engaged
Daily goals keep you going
Small things matter
According to the research,
shopping is the strongest
reason for senior citizens to
leave the house. Often it’s the
only time to go out and get in
contact with the others.
Nice topic for small talk
Community sharing experience
Sharing system tested.
Seniors went in pairs or with
animators. Going shopping
became social time, when each
of us needs to feel good. It's easy topic and available for everyone.
Overcoming obstacles
More is possible
Electric powered three-wheels
system helps climbing stairs.
Main practical pain point is bad
infrastructure.
REAL-NEED PRODUCT
User centered
Product was created with a group of 30 seniors during workshops and meetings.
Cooperation during the whole
creative process.
Seniors community share bag and experience. Social engagement gives them lots of new energy.
Click on picture to play video!
Design thinking
Brief preceded by real-life
research. Observation and
interviews combined with market
research. Prototypes with user feedback.
Every new prototype was like a playground for seniors.
Innovation
New on the market. Idea based on daily life observations. Simple solution for main shopping problems: stairs and bending over.
By solving such easy problems we can help seniors enjoy life again!
Click on picture to play video!
WHAT USERS SAY
Josef, 81
It is so easy and so helpful
Helps to walk without being a walker.
Stable construction can be helpful during walks.
Kristin, 68
A nice looking and modern thing for us
Most of product for seniors has medical stigmatizing look.
Nobody wants bad looking things to go around with.
Maria, 72
I do not need anyone to make my shopping! I feel free!
Self-dependent is very important to feel good.
This shopping bag is a innovative, and good looking
help for going out home more often and easier.
Jan, 63
I have started to enjoy meeting other people
Let's talk about it! Shopping and innovative products are good topic for new conversations even on the streets. With such a product senior feels up-to-date and proud.
